
Job Description
Ovii's Interpretation of the Role
Cardboard is hiring a full‑time Writer in Bengaluru to craft and scale brand‑centric copy across social, email, web, and product experiences. The role partners closely with founders and growth teams, using research, platform‑specific nuance, and AI‑assisted drafting to shape the company voice.
Role Snapshot
- Create copy for social, blog, newsletter, email, website and product
- Develop and maintain Cardboard’s brand voice
- Research, write and scale content across all channels
- Collaborate with founders, growth and media teams
- Adapt messaging for each platform’s audience
- Leverage AI tools (e.g., Claude) for drafting and editing
Must-Have Requirements
- Copywriting
- Social media content creation
- SEO-friendly web copy
- Email lifecycle writing
- Content research
- AI-assisted drafting
Nice-to-Have Signals
- Understanding of platform‑specific tone
Work Setup
- Location: Bengaluru, India
- Work mode: ONSITE
- Employment type: Full-Time
Eligibility Gates
- Visa sponsorship: unknown
Not Specified in JD
- Salary range
- Visa sponsorship
- Education requirement
- Certifications
- Relocation
- Notice period
- Travel
- Security clearance
- Coding test
- Portfolio
- GitHub
- Writing sample
- Cover letter
What You'll Likely Work On
- Write and edit copy for social captions, blogs, newsletters, lifecycle emails, website SEO, LinkedIn, X, Substack, ads, product microcopy, announcements, reports and case studies.
- Research topics, produce thoughtful content and distribute it at scale across all social platforms.
- Partner with founders, growth, and media teams to define and propagate Cardboard’s voice.
- Monitor customer calls, Slack, support tickets and social comments to source raw material for writing.
- Tailor messaging to the unique tone and format of each platform (X, LinkedIn, Instagram, YouTube, Reddit).
- Use AI writing assistants such as Claude to draft, iterate and polish copy while maintaining quality standards.
Good Fit If You Have
- Self‑starter who writes without prompts and showcases a portfolio of prior work.
- Deep familiarity with online culture and platform‑specific copy nuances.
- Strong sense of taste and ability to articulate why a caption works.
- Comfortable using AI tools for drafting and editing.
Skills
- Copywriting
- Social media content creation
- SEO‑friendly web copy
- Email lifecycle writing
- Content research
- AI‑assisted drafting
- Brand voice development
- Cross‑platform adaptation
- Storytelling
- Marketing funnel awareness