Senior Account Based Marketing Manager

Ovii's Interpretation of the Role

We are looking for a senior marketer to own account‑based strategies that drive pipeline and revenue for high‑value enterprise accounts. You will partner across sales, product, and creative teams to design and execute multi‑channel ABM campaigns while measuring impact and optimizing spend.

Role Snapshot

• Senior ABM lead
• Strategic account targeting
• Multi‑channel campaign execution
• Cross‑functional collaboration
• Data‑driven optimization
• Revenue pipeline growth

Must-Have Requirements

• Account Based Marketing (ABM)
• B2B marketing
• Marketing automation platforms (Marketo)
• ABM tools (6sense)
• Analytical skills
• Project management
• Account Based Marketing
• must be authorized to work in the United States

Nice-to-Have Signals

• Generative AI platforms (ChatGPT, Claude, Copy.AI)

Work Setup

• Location: Remote, United States
• Work mode: REMOTE
• Remote scope: COUNTRY_RESTRICTED
• Remote countries: United States
• Employment type: Full-Time

Eligibility Gates

• Work authorization: must be authorized to work in the United States
• Visa sponsorship: no

Not Specified in JD

• Salary range
• Visa sponsorship
• Remote eligibility details beyond Texas
• Travel requirement

What You'll Likely Work On

• Develop and execute comprehensive ABM strategies for tiered strategic accounts
• Partner with sales leadership to build and prioritize account plans
• Design personalized, multi‑channel campaigns spanning digital, events, direct mail, and executive outreach
• Orchestrate integrated campaigns across email, social, content, events, and advertising while managing budgets
• Track, report, and analyze campaign performance, pipeline influence, and revenue impact
• Collaborate with BDRs, Field Marketing, Customer Success, and Account Executives to align on account strategies
• Work with Content, Product Marketing, and Creative teams to produce account‑specific assets
• Leverage generative AI tools to create high‑performing, personalized content and continuously optimize messaging

Good Fit If You Have

• Proven record of driving pipeline and revenue through ABM programs in enterprise‑software or technology firms
• Comfort using AI‑assisted content tools such as ChatGPT, Claude, or Copy.AI
• Strong analytical mindset with ability to translate KPI data into actionable insights
• Excellent communication and stakeholder‑management skills across sales, product, and creative functions