GTM Generalist

Ovii's Interpretation of the Role

The GTM Generalist will own and execute outbound campaigns to build a predictable pipeline for Reo.Dev’s developer‑tool customers. Partnering with SDR, Marketing and GTM engineering, you’ll design, run and continuously optimize account‑based outreach across email, LinkedIn and other channels.

Role Snapshot

• Own end‑to‑end outbound campaigns
• Design account‑based outreach
• Partner with SDR and Marketing teams
• Analyze and optimize funnel performance
• Build a repeatable GTM engine
• Experiment with messaging and new channels

Nice-to-Have Signals

• Outbound campaign experience
• SDR or demand generation background
• Growth marketing experience
• B2B SaaS GTM experience
• AI tool usage for prospecting
• Outbound campaign
• SDR
• Demand generation
• Growth marketing
• B2B SaaS GTM

Work Setup

• Location: Bengaluru, India
• Work mode: ONSITE
• Employment type: Full-Time

Not Specified in JD

• Salary range
• Visa sponsorship
• Remote eligibility
• Education requirement
• Certifications
• Relocation
• Notice period
• Travel
• Security clearance
• Coding test
• Portfolio
• GitHub
• Writing sample
• Cover letter

What You'll Likely Work On

• Create and run targeted outbound campaigns that feed qualified leads to the sales team.
• Partner with the SDR team to refine messaging, targeting, and execution tactics.
• Build and manage account‑based campaigns across email, LinkedIn and other GTM channels.
• Work with Marketing and GTM engineering to turn intent signals into pipeline opportunities.
• Coordinate with outbound agencies to secure qualified meetings and improve campaign ROI.
• Own the full campaign lifecycle from concept through execution, measurement and iteration.

Good Fit If You Have

• Strong problem‑solving mindset focused on messaging and audience definition.
• Excellent written communication and ability to craft persuasive copy.
• Data‑oriented: comfortable interpreting campaign metrics to guide decisions.
• Growth‑driven attitude, eager to experiment with new channels and tactics.