Director - Marketing

Ovii's Interpretation of the Role

Director of Marketing leading end‑to‑end B2B strategy for InMobi across US and EMEA. Owns brand, demand generation, content, events, social, partnerships and sales enablement to drive pipeline and revenue.

Role Snapshot

• Director‑level marketing leadership
• Global B2B strategy ownership
• Multi‑channel campaign execution
• Brand positioning & storytelling
• Content engine oversight
• Event & experience management
• Social & partnership growth
• Sales enablement creation

Must-Have Requirements

• B2B marketing strategy
• Integrated multi‑channel campaign execution
• Demand generation & lead management
• Brand positioning & storytelling
• Content creation & thought leadership
• Event planning & execution
• Social media & partnership strategy
• Sales enablement materials development
• Marketing analytics & attribution
• Project management
• B2B marketing leadership
• enterprise marketing strategy

Nice-to-Have Signals

• Programmatic advertising ecosystem knowledge
• AI‑driven commerce or platform business experience
• AI‑driven commerce
• programmatic advertising ecosystem
• programmatic advertising

Work Setup

• Location: New York, NY
• Employment type: Full-Time

Not Specified in JD

• Salary range
• Remote eligibility
• Visa sponsorship
• Education requirement
• Certifications
• Relocation
• Travel
• Security clearance
• Coding test
• Portfolio
• GitHub
• Writing sample
• Cover letter

What You'll Likely Work On

• Define and execute a holistic B2B marketing strategy for US and EMEA markets aligned with business goals.
• Lead enterprise brand strategy, positioning and storytelling across all channels.
• Architect and run integrated multi‑channel campaigns that generate high‑quality MQLs and accelerate pipeline.
• Oversee a scalable content engine producing thought leadership, case studies, whitepapers and newsletters.
• Own the global events program, including conferences, webinars and CXO‑focused experiences.
• Drive social media, partnership and sponsorship initiatives to expand reach and influence.
• Create compelling sales enablement assets—pitch decks, case studies, proof points—to boost conversion.
• Collaborate with senior leadership, product marketing, sales and regional GTM teams to ensure alignment and execution excellence.

Good Fit If You Have

• Exceptional storytelling ability to translate complex technical ideas into compelling narratives.
• Data‑driven mindset using analytics and attribution to optimize marketing performance.
• Experience in programmatic advertising ecosystem is a strong advantage.
• Background in AI‑driven, commerce or platform businesses is highly preferred.
• Proven ability to manage multiple workstreams and stakeholders in a fast‑paced, high‑growth environment.