B2B Marketing Lead - CEE

Ovii's Interpretation of the Role

We need a senior growth marketer to own B2B expansion across Central and Eastern Europe. You’ll drive lead generation, run multilingual outbound campaigns, and run local events while adapting our global messaging for Polish and Italian markets.

Role Snapshot

• Lead regional B2B growth
• Own outbound multi‑language campaigns
• Plan and execute local events
• Collaborate on ABM and retargeting
• Deliver executive‑level analytics

Must-Have Requirements

• Fluent Polish
• Fluent English
• End‑to‑end marketing project ownership
• Entrepreneurial background
• DRI mentality
• Implemented marketing projects from start to finish
• Owned ROI for campaigns

Nice-to-Have Signals

• Cold email proficiency
• SEO experience
• Affiliate management
• Product‑marketing sense
• Design skills
• Understanding of Southern European tech ecosystem
• Cold email outreach
• SEO
• Product marketing
• Design

Work Setup

• Location: Poland
• Work mode: REMOTE
• Remote scope: COUNTRY_RESTRICTED
• Remote countries: Poland
• Employment type: Full-Time

Eligibility Gates

• Visa sponsorship: unknown

Not Specified in JD

• Salary range
• Visa sponsorship
• Security clearance
• Notice period
• Travel requirement

What You'll Likely Work On

• Build and run aggressive lead‑generation and brand‑awareness programs for Central and Eastern Europe
• Design complex, multilingual outbound email sequences
• Own end‑to‑end planning and delivery of regional industry events, webinars and conferences
• Partner with performance‑marketing teams on ABM and localized retargeting initiatives
• Track campaign performance, create executive‑level reports and recommend data‑driven optimizations
• Localize messaging to resonate with Polish and Italian business cultures

Good Fit If You Have

• Thrives in fast‑moving, ambiguous environments
• Enjoys managing multiple workstreams simultaneously
• Fluent in both Polish and English