Senior Product Marketing Lead

Ovii's Interpretation of the Role

Senior Product Marketing Lead driving narrative, positioning and go‑to‑market execution for CUBE’s AI‑powered RegTech SaaS. Owns messaging, enablement, partner marketing and launch programs while collaborating with senior leadership.

Role Snapshot

• Own product messaging framework
• Create sales enablement assets
• Lead partner marketing strategy
• Conduct market and competitive research
• Plan and execute product launches
• Collaborate with CMO, CPO, CRO and other senior leaders
• Build and grow the product marketing function

Must-Have Requirements

• Product messaging framework ownership
• Go‑to‑market strategy development
• Sales enablement content creation
• Partner marketing program leadership
• Market and competitive research
• Product launch planning and execution
• Cross‑functional collaboration with senior leadership

Work Setup

• Location: London, United Kingdom
• Work mode: HYBRID
• Remote scope: UNSPECIFIED
• Employment type: Full-Time

Not Specified in JD

• Visa sponsorship
• Salary range
• Remote eligibility
• Education requirement

What You'll Likely Work On

• Define and maintain a clear, differentiated messaging framework for the full product portfolio.
• Translate AI and data‑infrastructure capabilities into compelling value propositions for technical and business audiences.
• Build and refresh enablement materials such as pitch decks, battle cards, objection‑handling guides and ROI frameworks.
• Partner with sales, BDR and customer success teams to equip them with tools and training for every funnel stage.
• Design and execute partner‑marketing programs with major consultancies, technology alliances and the Big 4.
• Develop buyer personas, conduct competitive analysis, win/loss reviews and customer research to inform positioning.
• Lead go‑to‑market planning for new product launches, defining tiers, messaging hierarchies and activation plans.
• Represent product marketing in senior leadership discussions, aligning strategy with business priorities.

Good Fit If You Have

• Experience in B2B SaaS product marketing, especially within AI‑enabled or RegTech solutions.
• Track record of creating sales enablement assets that drive pipeline and win rates.
• Background working closely with partner ecosystems and co‑marketing initiatives.