4420-Senior Manager- Strategic Business Development

Ovii's Interpretation of the Role

We are looking for a Senior Manager to lead strategic business development for the US market, driving demand generation, outbound campaigns and ABM programs for our healthcare SaaS solutions. You will own analytics, mentor a demand‑generation team and partner closely with sales to grow pipeline and revenue.

Role Snapshot

• Lead US‑market demand generation
• Drive outbound calling and event campaigns
• Own ABM strategy and pipeline growth
• Mentor a growing demand‑generation team
• Collaborate with sales, product and tech
• Analyze ROI and report on demand‑gen performance
• Leverage marketing automation and lead management

Must-Have Requirements

• Demand Generation
• Outbound Marketing
• Account‑Based Marketing
• Event Marketing
• Marketing Analytics
• Marketing Automation
• B2B SaaS experience
• Team Leadership / People Management
• Data‑Driven Decision Making
• Process Documentation
• Demand generation
• B2B SaaS
• Outbound & events
• MBA or Bachelor's degree in Business, Marketing, or related discipline

Nice-to-Have Signals

• Strong technical aptitude
• MBA/Bachelor’s from Tier‑I college

Work Setup

• Location: Noida, India
• Work mode: ONSITE
• Employment type: Full-Time

Not Specified in JD

• Visa sponsorship
• Salary range
• Remote eligibility
• Travel requirement
• Shift requirement
• Coding test
• Portfolio
• GitHub
• Writing sample
• Cover letter

What You'll Likely Work On

• Create and execute demand‑generation plans that align with business objectives
• Run outbound calling programs to nurture leads, schedule meetings and drive attendance at webinars, tradeshows and roadshows
• Design and run ABM initiatives across 1:Many, 1:Few and 1:1 account tiers in partnership with sales
• Oversee events and field‑marketing activities to boost brand awareness and generate new opportunities
• Own reporting, analytics and ROI measurement for all demand‑gen activities and present insights to leadership
• Coordinate cross‑functional teams to ensure consistent campaign messaging and execution
• Partner with sales leadership to optimize pipeline velocity, conversion rates and shared revenue accountability
• Utilize marketing automation tools to streamline, automate and measure marketing tasks
• Lead, coach and develop a growing team of demand‑generation professionals

Good Fit If You Have

• MBA or Bachelor’s degree from a Tier‑I college in Business, Marketing or related field
• Strong technical aptitude and ability to produce technically accurate results
• Proactive, decisive and independent thinker who is data‑driven
• Experience creating task‑based and process‑flow documentation
• Excellent interpersonal communication and stakeholder management skills