Senior Copywriter, Brand

Ovii's Interpretation of the Role

Senior Copywriter, Brand at Tilt will own and evolve the company’s voice, crafting brand and campaign copy across all channels. You’ll lead long‑form narratives, write performance‑driven copy, and design AI‑assisted workflow frameworks while collaborating closely with design, product, and marketing teams.

Role Snapshot

• Own and shape Tilt’s brand voice
• Write brand and campaign copy across all surfaces
• Lead long‑form narrative projects
• Create direct‑response copy for ads and email
• Design AI‑assisted copy workflows and style guides
• Collaborate with designers, product, and marketers
• Influence creative standards and review processes

Must-Have Requirements

• Brand storytelling
• Creative concept development
• Long‑form narrative writing
• Direct‑response copywriting
• AI‑assisted content workflow design
• Cross‑functional collaboration
• Agency & in‑house copywriting experience
• brand identity
• campaign development
• long‑form narrative
• direct‑response copy
• AI‑assisted workflow design

Work Setup

• Location: United States
• Work mode: REMOTE
• Remote scope: COUNTRY_RESTRICTED
• Remote countries: United States
• Employment type: Full-Time

Eligibility Gates

• Visa sponsorship: unknown

Not Specified in JD

• Salary range
• Visa sponsorship
• Education requirement
• Certifications
• Travel
• Security clearance
• Coding test
• Portfolio
• Cover letter

What You'll Likely Work On

• Define and maintain the brand voice, ensuring consistency across all communications
• Craft brand copy and campaign headlines, scripts, and executional details
• Lead the creation of long‑form brand stories, campaign narratives, and scripts
• Write performance‑focused copy for ads, email, and other direct‑response channels
• Build and refine AI‑assisted copy workflows, prompts, and style guides
• Partner with designers and product teams to align writing with visual concepts
• Shape creative standards, review peer work, and raise the bar for writing quality
• Translate complex financial concepts into clear, human‑centric language

Good Fit If You Have

• Distinctive, authentic voice with a proven track record
• Strategic thinker who can generate and expand campaign concepts
• Deep experience shaping brand identity or re‑branding projects
• Comfort writing both concise taglines and extensive brand stories
• Proficiency in performance‑driven copy that drives measurable results