Job Description
Ovii's Interpretation of the Role
Zocket seeks a senior Brand Manager to define and execute its AI‑driven brand strategy, drive visibility across media and digital channels, and lead integrated marketing initiatives that position the company globally.
Role Snapshot
- Define and own brand strategy
- Lead website and content roadmap
- Manage PR, media and agency relationships
- Own social media (LinkedIn) presence
- Plan events, webinars and sponsorships
- Collaborate cross‑functional product, design and sales teams
- Measure brand performance and optimize campaigns
Must-Have Requirements
- Brand strategy
- Integrated marketing
- PR and media relations
- Content creation & SEO
- Social media (LinkedIn)
- Event planning & webinars
- Marketing analytics
- Stakeholder management
- Brand Marketing
- Integrated Marketing
- Corporate Marketing
Nice-to-Have Signals
- B2B SaaS or AI product experience
- Agency partnership experience
- B2B SaaS
- AI
- Technology
- Digital Marketing
Work Setup
- Location: Chennai, India
- Work mode: ONSITE
- Employment type: Full-Time
Not Specified in JD
- Visa sponsorship
- Salary range
- Remote eligibility
- Education requirement
What You'll Likely Work On
- Define and execute Zocket’s overall brand strategy aligned with business goals
- Conduct market and competitor research to sharpen positioning across Creative AI, Performance AI and ORM AI
- Partner with PR agencies to boost media presence and industry recognition
- Lead website content strategy, ensuring SEO‑friendly, conversion‑focused messaging
- Own LinkedIn presence, building content calendars and tracking audience growth
- Plan and execute conferences, exhibitions, sponsorships and webinars to build industry authority
- Collaborate with product, design, sales and content teams to deliver consistent branding across assets
- Track brand awareness, share of voice, website traffic and campaign performance to inform leadership
Good Fit If You Have
- Experience in B2B SaaS, AI or technology‑focused companies
- Hands‑on experience managing agencies, freelancers or external partners
- Comfort thriving in a fast‑moving startup environment
- Strong storytelling ability to simplify complex AI products
Skills
- Brand strategy & positioning
- Integrated multi‑channel marketing
- Public relations & media outreach
- Content creation & SEO
- Social media management (LinkedIn)
- Event planning & webinars
- Marketing analytics & data‑driven optimization
- Stakeholder & agency management
- B2B SaaS & AI product knowledge