Assistant Manager - Performance Marketing

Ovii's Interpretation of the Role

As an Assistant Manager – Performance Marketing at GoKwik, you will own end‑to‑end Meta ad campaigns for multiple SMB and D2C brands, driving CAC, ROAS and revenue outcomes. The role blends hands‑on campaign execution with client partnership and data‑driven optimization, offering a clear path toward larger budgets and leadership.

Role Snapshot

• Own full lifecycle of Meta ad campaigns
• Manage multi‑brand ad spend
• Drive CAC and ROAS targets
• Partner with clients on performance strategy
• Analyze data and optimize creatives
• Mentor associates on campaign hygiene

Must-Have Requirements

• Meta Ads (Facebook) advertising
• Performance marketing
• Digital analytics & reporting
• Budget management (CAC/ROAS)
• performance marketing

Nice-to-Have Signals

• eCommerce/D2C funnel knowledge
• eCommerce and D2C funnels
• eCommerce
• D2C

Work Setup

• Location: Gurugram, India
• Work mode: ONSITE
• Employment type: Full-Time

Not Specified in JD

• Salary range
• Visa sponsorship
• Remote eligibility
• Education requirement
• Certifications
• Travel

What You'll Likely Work On

• Run end‑to‑end Meta Ads campaigns: setup, optimization, reporting, and scaling
• Manage monthly ad budgets across multiple SMB/D2C brands, accountable for CAC, ROAS and revenue impact
• Partner with clients to translate business goals into actionable performance strategies
• Analyze performance data, refine creatives and targeting, and scale successful tactics
• Collaborate with associates to ensure campaign hygiene and execution quality
• Share insights and performance updates with clients and Marketing Leads

Good Fit If You Have

• Strong analytical mindset with dashboard and funnel reporting experience
• Ability to juggle multiple accounts and priorities simultaneously
• Growth mindset aiming to handle larger budgets and eventual team leadership
• Hands‑on experience managing live Meta ad spends